Exam Code: | Marketing-Cloud-Advanced-Cross-Channel | ||
Exam Name: | Salesforce Marketing Cloud Advanced Cross Channel | ||
Certification(s): | Accredited Professional Certification | ||
Total Questions: | 40 Questions Answers | ||
Latest Updated: | Oct 26,2024 | ||
Price: (Discounted) | Was: $85 Now: $59 |
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Marketing-Cloud-Advanced-Cross-Channel Exam Topics
Topic | Percentage of Passing Score | Description |
---|---|---|
Data Management | 20% | Managing and analyzing customer data across multiple channels, including data integration, segmentation, and modeling. |
Campaign Execution | 30% | Planning, executing, and optimizing cross-channel campaigns, including email marketing, social media marketing, and paid advertising. |
Personalization | 25% | Tailoring marketing messages and experiences to individual customers based on their behavior, preferences, and demographics. |
Measurement and Optimization | 25% | Tracking, measuring, and analyzing campaign performance, and optimizing campaigns for improved results. |
Note: The passing score for the Marketing-Cloud-Advanced-Cross-Channel exam is 65%.
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