| Exam Code: | Marketing-Cloud-Personalization | ||
| Exam Name: | Salesforce Marketing Cloud Personalization Accredited Professional Exam | ||
| Certification(s): | Accredited Professional Exams | ||
| Total Questions: | 111 Questions Answers | ||
| Latest Updated: | May 11,2024 | ||
| Price: (Discounted) | Was: $85 Now: $59 | ||
Marketing-Cloud-Personalization Exam Topics and Passing Score
| Topic | Information | Percentage in Passing Score |
|---|---|---|
| Personalization Basics | This topic covers the key concepts of personalization, how it works, and the benefits it offers. | 10-15% |
| Personalization Strategies | This topic explores different personalization strategies, such as behavioral targeting, contextual targeting, and collaborative filtering. | 20-25% |
| Personalization Tools and Techniques | This topic covers the various tools and techniques used to implement personalization, such as customer data platforms, personalization engines, and machine learning algorithms. | 30-35% |
| Measuring Personalization Success | This topic covers how to measure the success of personalization initiatives, including key metrics and best practices. | 15-20% |
| Personalization Best Practices | This topic covers best practices for implementing and managing personalization programs, including ethical considerations and data privacy concerns. | 10-15% |
Passing Score: 65%
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